The Slavic
Standard.
Premium Slavic hair extensions — founded in Croatia, built for New York, distributed exclusively to licensed specialists who are serious about building a real career.
Now Available at Select A&A Beauty Supply Stores
We're proud to now be carried in select A&A Beauty Supply locations across New York State. Stop by to shop NYHH in person.
The industry changed. The standards didn't have to.
Investor buyouts gutted the brands stylists once trusted. Paid influencers replaced real results. Hair that barely lasts a few weeks gets sold at premium prices. We built NYHH Extensions because the most skilled stylists in the room deserve better than what this industry became.
We're not a brand that discovered Slavic hair. We are Slavic.
NYHH Extensions was founded in New York by a Croatian family who grew up with the hair the rest of the world spends a fortune chasing. Slavic hair isn't a marketing angle for us — it's our heritage.
We built this brand to bring that standard to the American market, through independent distributors who share our values and licensed specialists who share our obsession with quality.
This isn't just a product. It's a room you get invited into.
The Slavic Standard is NYHH's inner circle of certified extension specialists. These are not average stylists — they are professionals actively building premium careers, commanding premium prices, and staking their reputation on the best Slavic hair available on the American market.
Membership is application-only.
Apply for The Slavic Standard— Member pricing that protects your margins
— Business education built for extension specialists
— A network of high-earning stylists across the country
What The Slavic Standard looks like in real life.
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Tag us on social media for a chance to be featured on our social. Maybe you can inspire others in our community to create thriving careers too!
Follow UsYou've mastered the craft. Now build the career.
The Slavic Standard is accepting applications from licensed hair extension specialists who are ready to work with the best hair on the American market — and the community that comes with it.
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